I have decided to change the advert based on football. This is because I think it may be too similar to the volleyball advert, as it is in the same location and has the same aspects to it. I have kept the theme of the advert and message, however note the changes. I will be using a various number of locations instead of just one. A new recce will be put onto my blog with these locations. Another change is that instead of using 4 people with 1 standing out, I will only use 1 person. Not only is this because it will be easier to film, he will be the only focus to the audience, and it is difficult to find people free the same time as me, with the required skill level. The advert will have many shots in different locations with different mise-en-scene to emphasise a change of time and location. I may include a fast 360 panning shot in the sequence for additional effect. The timing of each shot will be about 1 second per shot.
Treatment
This advert will feature footage of one incredibly skilled footballer. It will have the similar outline to the volleyball advert however this one will be much more up-tempo. The player will start off with the ball on the floor, chipping it up, and keeping the ball up. Whilst doing this, there will be numerous shot changes. These will be highlighted by the same position however a different location and clothing. The player will build up the intensity of the skills progressively, with a final 'killer move' for the ending.
Recce
This shot allows me to demonstrate the footballer in a different angle. The high angled shot looks down on the performer resulting in a better view for the audience to see the skills being performed.
The graffiti alley brings some urban style into the advert. It connotes youth and freedom within the ad, resulting in the audience feeling a sense of freedom whilst watching, giving them another reason to buy the product.
The circular pathway is a good location to shoot, as the performer will be centre screen, in the centre of the circle, making him the one and only main target in the shots.
Treatment
This advert will feature footage of one incredibly skilled footballer. It will have the similar outline to the volleyball advert however this one will be much more up-tempo. The player will start off with the ball on the floor, chipping it up, and keeping the ball up. Whilst doing this, there will be numerous shot changes. These will be highlighted by the same position however a different location and clothing. The player will build up the intensity of the skills progressively, with a final 'killer move' for the ending.
Recce
This shot allows me to demonstrate the footballer in a different angle. The high angled shot looks down on the performer resulting in a better view for the audience to see the skills being performed.The graffiti alley brings some urban style into the advert. It connotes youth and freedom within the ad, resulting in the audience feeling a sense of freedom whilst watching, giving them another reason to buy the product.The circular pathway is a good location to shoot, as the performer will be centre screen, in the centre of the circle, making him the one and only main target in the shots. The sports hall shots also gives the advert an urban setting, with the more skillful games played indoors with a football such as 5-a-side and futsal.
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